Case Study 1 – Positioning with Unancor

Any SEO knows that a link in a digital medium is fantastic. It has everything a good link should have: it is contextual, comes from a good domain, has great metrics, is exclusive, and provides you with traffic. Without a doubt, any respectable SEO needs concrete proof. Today we provide it: Welcome to the first Unancor case study.

The Unancor team had already tried this type of linkbuilding strategy before starting the project. We knew it was successful and that it would work. That’s why we decided to launch the platform. However, it is evident that we are not objective. For this reason, we proposed to one of our users if they would be happy to participate in this first case study.

We want to publicly thank this user, whom we will call Pau to maintain anonymity, for providing us with all this data. Thanks to him, we can now demonstrate what results we can achieve by using Unancor. We must emphasize that we have only been online for three weeks, so the effect of any article published by us is almost immediate. Now enough talk, let’s get to the facts.

Let’s take a brief look at a website, whose address or niche we will not reveal for obvious reasons, and how it has changed with the use of Unancor. Additionally, we thank Pau for providing some comments regarding our platform aimed at any user. We want to thank him for all the free contribution (the transfer has not yet arrived). Thank you, champ!

His testimony begins like this…

Unancor asked me to write a testimonial and this is the result. I thought about it twice because on one hand, I want the platform to grow to create more groups, but on the other hand, I don’t want my competition to know too much… 🙂

Next…

“To show how happy I am with the service, I share some real examples resulting from the links via Unancor. Certainly, I can say that I use ProRankTracker as a tool to track my keywords.”

“This keyword doesn’t actually have many visits, but it is very competitive. It is very commercial, and if there are visits, the conversion is very high. Users have a high purchase intent.”

“With a small branding link, I increased a position in just a few days.”

Without a doubt, the change may not seem too spectacular, but we know how difficult it is to climb positions when you are already in the TOP3.

“With a more powerful daily, I used another fairly followed commercial keyword. As you can see, it has stabilized (the 0 in gray indicates that it didn’t move yesterday), which makes me think that this is not the typical Google dance.”

“This last keyword is competed by stronger brands like Decathlon, among others, and most have already fallen behind me on the first page.”

Keywords with a high volume also move with these links.”

“Finally, for those who wonder how these links influence visits, let’s review my Analytics:

• Only one link can be noticed. In this case, visits soar for two days.
• This high peak occurs not only because it is positioned on Google, but also because the dailies have many monthly visits and users read the articles and enter the web. Although I seek to position these articles, it never hurts to have a bit more traffic.
• We can see that visits are stabilized at a much higher level than the previous week, before placing the link.”

As you can see, links are effective and produce results in the short term. This is only the first case study in our early days of use, and we hope there will be many more.

[su_note]Before finishing, we would like to receive other comments like the one Pau made for users that we found very useful:[/su_note]

About the link juice…

“Some users worry about sharing links in a link juice article. In my opinion, unless it is a huge list of sites, it is not a topic that worries me. More than anything because this juice would theoretically escape through the internal links of the page (menus, sidebars, etc.), so worrying about this is not worth it.”

About the nature of links…

“In my opinion, links like those formed with Unancor are the most natural that can appear. It is the closest thing to a real article created by a journalist without sponsorship. It is about informing and amplifying information, which is what Google wants (or so it seems). Therefore, I think it is the healthiest thing to invest in right now.”

About sharing articles…

“You share links of the same theme, but although I have bought several, I have not yet encountered any direct competition. If this hasn’t happened yet, in the near future, when there are more users, the possibilities would still be lower.”

And now, do you still have doubts? Try Unancor for yourself and check the results. What are you waiting for? For the competition to do it?

Stay tuned, we will continue to publish.