Why Hire the Unancor Link Study

At Unancor we offer a new service focused on the link study of a website, a key aspect for defining the SEO strategy.

We define it as "link study" and it is a comprehensive analysis of the websites linking to yours, the link profile of your competitors, among other important data and metrics, which we will now review.

Throughout this article, we explain what this service consists of, the benefits it brings to your business, and why you should hire it with Unancor.

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Unancor Link Study

When we define the Link Profile or "link profile," we refer to the set of external links that a website receives. That is, the websites that have a link from your domain.

If these links are of high quality, they are considered by Google as votes of confidence and relevance towards your website. This directly affects the reputation, authority, and ranking in search results.

Similarly, if the links are from spammy or untrustworthy sites, it will negatively affect SEO and you may even face a penalty from Google.

That’s why it is so important to analyze and manage your link profile to improve online visibility and SEO.

With this goal in mind, our Link Study service was born, in which we analyze the link profile of your domain and review it with you in a meeting. In it, we offer improvement ideas for the success of your business.

This study consists of the following parts:

General Data

In this first part, we analyze the profile of your project:

Organic Traffic

The organic traffic it has, that is, the number of visits that arrive at the website through the results shown by the search engine.

Referring Domains

The referring domains, which are those external pages that link to the business in question. The higher the quality of the referring domains, the better for your website.

In addition to organic traffic and referring domains, the study shows the links that the website receives and the number of keywords it has ranked.

Geolocation of Visitors

Once the number of links is known, the geolocation of the originating websites of those links is analyzed. That is, to see from which countries or regions of the world they come. And the percentage of the total number of links in each country.

Type of Linking 

It reflects the percentage of the domain by type of links, whether they are dofollow or nofollow.

Remember that dofollow links are those that transfer the authority of the site that contains them to the linked website, while nofollow links tell Google not to follow the link and therefore do not transmit that authority. 

Although there are quite a few discrepancies in this topic within the SEO sector, as nofollow links provide naturalness and balance the link profile of a site, helping with indexing…among other advantages of using them. 

Authority of Links

The authority of each link, which is a metric that refers to the incoming links it receives and reflects the relevance, credibility, and popularity of that domain.

Anchor Text

The anchor text used, which we remind you is the word, phrase, or part of the visible text of a link.

This part of the study tells you the percentage of anchor text that uses the keyword, keyword+brand, image,…as anchor text.

Incoming Links

In the report you will receive when hiring the Unancor link study, there is a table of all the incoming links pointing to your project.

Including information on the number of links coming from that domain, the authority of the linking domain, the title and URL of the page, and the anchor text used.

Joint Study with Main Competitors

In the link study, three of the main competitors are analyzed together. The data is presented through comparative graphs, easy to understand with the three domains plus yours.

Conclusions

In the final part of the link study, all the information is compiled and a proposal is offered to the client. For example:

– The percentage of each type of links that the domain has (dofollow or nofollow) to keep it balanced.

– If the domain has fraudulent or low-quality links, perform a disavow (disavow these links) to avoid possible penalties.

– Imagine there is an abusive use of anchor text of the type keyword + brand. Therefore, it will be recommended to avoid this type of anchor text. Now based on the entire study conducted, we propose means for your project.

Proposal and Available Means

By hiring the Unancor link study you are guaranteed success, as the personalized proposal includes the ideal quality means for your website. And thus you won’t have to waste time searching, nor lose money buying the wrong link.

Once the study is completed, we will create a strategy based on it.

At Unancor we have over 10,500 quality means classified by themes, provinces, countries…where you can buy links in the ideal media for your project.

This will make Google see that your site is relevant in your theme. The authority and online reputation of your business will grow and improve the SEO ranking.

Additional Services

As an additional service to the study, you can also hire an article review that will be carried out before its publication. 

One of our SEO consultants will review the article at the semantic level. This optimization helps transfer semantic load to the destination webpage of the links, contributing to a better thematic understanding by search engines.

We also offer the creation of an editorial calendar: taking into account the sector in which your company operates, one of our specialists will create the themes for the next twelve pieces of content that you can use for your blog. These themes will be encompassed and directed towards your company's objective.

Why Hire This Service with Unancor?

By conducting the link study, you will know the current state of your domain and what your points for improvement are.

– The study reflects the link profile of your domain against the competition and with this information, we will show you new link strategies to adapt to yours.

-Knowing the authority of the pages that link to your domain will allow you to evaluate the quality and relevance of those links.

Everything that directly influences a greater visibility, authority, and online reputation and therefore, a better SEO ranking.

Price of the Unancor Link Study

Not all projects are the same, so we will give you a custom price once we talk to you.

Send us your details: name, email, phone, and website and the Unancor team will get in touch with you.

Order your link study

Request your link study and a Unancor professional will start working for your business.

It is undoubtedly a service to attract more clients to your project. If you have made it this far, you will know that analyzing the linking of your website (with key aspects such as organic traffic, referring domains, authority, links, and keywords) will provide your project with the necessary information to work in the right direction.

Studying the links of your site involves evaluating their quantity, quality, and relevance to determine their impact on the visibility of the project, with the aim of improving the ranking in search results.

Do you have any questions about why you should hire our link study?

We look forward to your comments