El problema a resolver
An online training academy specialized in digital marketing and web development. They offered high-quality courses but barely achieved visibility. They competed against established academies and massive platforms like Coursera or Udemy. They received 4,500 monthly visits and barely 35 enrollments per month. Their cost per student acquisition was €180, unsustainable long-term.
Nuestra estrategia implementada
We implemented an evergreen content and educational link building strategy over 8 months. We created complete guides on each training area, practical tutorials and downloadable resources. We obtained links from marketing blogs, educational portals and developer communities. We optimized landing pages for each course for purchase-intent searches.
El impacto real alcanzado
We developed a comprehensive plan for the e-learning sector:
In 8 months, the academy revolutionized their student acquisition:
The academy now dominates searches like "online SEO course", "digital marketing master", "web development training" and hundreds of variations. Organic traffic became their main source of students, with a sustainable and scalable model.
Agenda una consulta gratuita con nuestro equipo y descubre cómo podemos ayudar a tu negocio a crecer de manera sostenible.
Cada cliente es único, pero todos comparten un objetivo: crecer de manera sostenible
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